If you’ve recently started a new blog, you’re probably aware of the difficulties you face. There are millions of websites on the internet these days. That means finding your audience can seem like a lot of hard work. However, there are thousands of professional bloggers around the world. So, you’re joining an industry that’s currently thriving.
Today, I’m going to give you some tips and advice on making your first steps. We’ve been at it for almost two years now, so I know how difficult it can be trying to find your feet when there’s so many others out there. These three pieces of information below will help to ensure your articles reach as many readers as possible. They will also show you how to encourage those people to come back for more. Of course, this isn’t an exact science, and so you need to try lots of different ideas until you find something that works for you.
Ever tried. Ever Failed. No Matter. Try Again. Fail Again. Fail Better
Try to use professional imagery
You might think the content of your articles is the most important aspect of your blog. However, that isn’t always the case. The photographs you use to illustrate your writing can have a massive impact on your success. With that in mind, you might decide to avoid anything that comes with a creative commons license. These photos have been used time and time again by many other bloggers and internet users. Whilst they’re fantastic when you’re first starting out, if you want to take it to the next level, you’ll want to be different. Instead, you should make a small investment in stock photos whenever you release a new post. In most instances, getting permission to use professional imagery isn’t going to break the bank. Still, it could make your blog stand out from the crowd.
Build a strong social media audience
You will want to share your articles on social media as much as possible. That will encourage people to click the link and read your articles. However, using your personal profile isn’t enough. You also need to open a page for your blog and build your audience on there. Both Facebook and Twitter offer paid advertising tools these days. So, you have to work out the type of people who would be interested in your writings. You can then target them and grow the number of likes on your page. Then, when you post a new link, you should drive lots of traffic in your direction.
Try not to spam with just your blog posts though. Your readers would like to get to know you. With Twitter especially, try and use it as your personal AND your blog account. Tweet about what you’re watching on TV, what you’re doing today or just ask your followers questions. This will up engagement, which is definitely what you want!
Offer a fresh perspective
I know this is easier said than done. There is no point writing the same old blog posts we’ve all seen before. Whatever your chosen subject, you should always try to offer a fresh perspective even when the ideas are basically the same. Don’t repeat the arguments, so many others have made in the past. Internet users aren’t stupid, and they aren’t going to feel impressed if you just rehash things you’ve read in the past. Think of unique and exciting articles on subjects most bloggers haven’t covered, or if they have been covered make sure you’re adding something new to the topic. If you start to do that now, you should notice a substantial difference in the number of views and shares your posts receive.
You should now have a good idea of what you need to do to succeed. So, put those tips into action and see the results for yourself. At the end of the day, you need millions of views on your blog each month if you want to make a stable living from advertising. Still, there’s no reason to stress if you’re nowhere near that milestone at the moment. We all had to start somewhere.
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